In this article you will find information about:
How to reject / delete / accept cookies
Explain there are no harmful technical consequences/risks
Create a better electronic environment on the internet
Laws / legislation may pertain to your business
By letting people know what info is collected and what is done with that information, you can create a transparent environment in which people / consumers are more confident. You can eliminate stress and concerns about abuse of personal info.
Various legislations and legal guidelines, for example in the US and in the UK, are being developed and may affect your website, depending on what information you collect, how you do it, and what you do with it. The European Union has developed similar guidelines that contain a bit too much legal rhetoric to be completely useful.See resource list below for reference websites.
Your policy should be written in plain readable language. Consider the policy to be a part of your site. Design the policy and publish it like the rest of your site. Design it as if you actually want people to read it. Make it short, friendly & intuitive. It should be easily accessible throughout your site.
Tell your visitors why tracking cookies are good, why the information is beneficial, that it is used to improve websites and their content. Give an example. If you are collecting information, tell them what you do with that information. Give people an opportunity not to have their info collected, for example by blocking cookies. Explain how people can block cookies. Also explain that cookies are not harmful and cannot introduce viruses or extract personal contact information.
There is an important distinction to be made here between cookies and spyware. Spyware collects information about your surfing habits across the internet and sends this information out from your computer. Cookies collect information about your surfing habits only on the site of the provider of the cookie, in other words just on one site.
From our research it appears that most people are concerned that their personal information may be passed on. In this case, there is an important distinction to make between Two Types of Information which are collected:
Specific to concerns about cookies, the information being collected does not contain personally identifiable information. Clickstreams are used to see if people return to the same sites, and identify patterns.
When databases are combined, for example a membership & login base, with a clickstream tracking system, it is possible to combine personal information, such as an email address, with clickstreams. This is where the main cause for concern seems to lie.
The companies that do this; with the resources to combine clickstreams, past purchases, and personal information, are household names, such as , ebay, bbc, yahoo, etc.
Obviously there is a very real concern for a lot of people that their privacy is being abused. We would like to respond to these concerns, primarily through education, but also by opening up a dialogue on any related questions or ideas. Please feel free to write us, or post feedback on oursupport center.
Google search through traffic
Show me all Single Girls using my App on an iPhone.
Use Case using OT to understand your clients
New Report added Custom events
Updating, Redesigning Or Migrating Your Website Without Losing Analytics
Why Your Search Terms Dont Show Up, and What You Can Do About It
Improve Google ranking and PageRank
10 Tips To Get Through Tough Financial Times
Pay-per-click advertising and campaign management
Buying Traffic PPC Ad campaigns
Using Statistics for Website Management
Access Facebook user profile data with FB Login
Traffic Conversion: Return on Investment (ROI)
Youve Got Data PPC Search Terms
What is Hit, Page, and Web Counters
Data Analytics In 3 Minutes Or Less
Opentracker has more than 10 years experience in tracking, data analytics and statistics innovation. Our hallmark is simple, intuitive, and easy-to-read reporting interfaces, combined with powerful and flexible APIs.
Copyright © 2018 Opentracker. All rights reserved.
Want some quick and easy tips on how to market your site? Sign up to our newsletter and stay up to date.